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Natalie Simpson

Natalie Simpson

Natalie Simpson supports agency client seeing to reach and influence stakeholders through her work in social media management and strategic media relations. Her talent for key performance indicator monitoring and market research leads to carefully curated content development for well-defined audiences, helping health care organizations emerge as thought leaders and launch finely crafted communications online to optimize their offline impact.

Prior to joining Lovell, Simpson honed her communications skills as a student reporter, business director of the on-campus television station, and member of the National Association of Black Journalists at the University to Missouri. She also served as the public relations specialist on an account team at Adzou, a student-run advertising agency. Through these roles, she was able to exercise her passion for writing. Natalie also held internships around Nashville, Tennessee, allowing her to gain experience in both internal and external communications.

Simpson earned a bachelor’s degree in journalism with an emphasis in strategic communications and a minor in Spanish from the University of Missouri.

Latest Case Studies

Abandoned truck sitting inthe flood water

Managing Allegations of Euthanasia Following Hurricane Katrina

As documented in a New York Times article, a Pulitzer Prize-winning book and now a Netflix docuseries, the days inside Memorial Medical Center in New Orleans following landfall of Hurricane Katrina were truly horrific. Within a week of the evacuation of the hospital, our firm was engaged by LifeCare Hospitals – the owner of the long-term acute care unit that leased space within MMC – to help them prepare for regulatory scrutiny, civil and criminal lawsuits, and an avalanche of international media interest.

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