About Us

Amanda Maynord

Amanda Maynord

Amanda Maynord is a native Nashvillian, former journalist and life-long hockey fan. Fueled by a passion for hospital and health system operations and a talent for crisis, issues and change management communications, Maynord helps organizations across the health care spectrum protect brand reputation. She serves as trusted counsel for clients as they forge new pathways, shepherding organizations through change with confidence while ensuring seamless continuation of quality service.

With Maynord’s support, clients successfully navigate complex health care issues ranging from high-profile merger and acquisition transactions to regulatory investigations and even reputation-threatening medical, financial and environmental events. Organizations can expect communication strategies anchored by credibility thanks to Maynord’s experience as a former hospital system spokesperson and brand storyteller.

A Lovell colleague since 2013, Maynord began her work in health care at Saint Thomas Health, one of the largest health care systems in Middle Tennessee and a division of Ascension Health. There, she honed her crisis and issues management skills while serving as communications coordinator, managing the system’s in-house response team during the 2012 multi-state outbreak of fungal meningitis.

Maynord graduated from Middle Tennessee State University with a Bachelor of Science degree in Mass Communications.

Latest Case Studies

Abandoned truck sitting inthe flood water

Managing Allegations of Euthanasia Following Hurricane Katrina

As documented in a New York Times article, a Pulitzer Prize-winning book and now a Netflix docuseries, the days inside Memorial Medical Center in New Orleans following landfall of Hurricane Katrina were truly horrific. Within a week of the evacuation of the hospital, our firm was engaged by LifeCare Hospitals – the owner of the long-term acute care unit that leased space within MMC – to help them prepare for regulatory scrutiny, civil and criminal lawsuits, and an avalanche of international media interest.

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