Today, we are exposed to more marketing messages than ever before. In fact, some estimates figure we encounter between 6,000-10,000 messages per day. Combined with the increase in email communications (upwards of 100 per day for most full-time employees) and the fact that the average time spent reading emails is just 12 seconds, the competition for eyeballs on your messages is fierce.
In today’s digital landscape, data security and privacy protection are front and center. Lawmakers are enacting legislation to protect users, Facebook continues to accommodate calls for increased privacy and hospitals are allocating more IT dollars to cybersecurity efforts. These measures are intended to provide a more secure and trustworthy user experience. This increased focus on […]