How We Think

Today, we are exposed to more marketing messages than ever before. In fact, some estimates figure we encounter between 6,000-10,000 messages per day. Combined with the increase in email communications (upwards of 100 per day for most full-time employees) and the fact that the average time spent reading emails is just 12 seconds, the competition for eyeballs on your messages is fierce.

The coronavirus pandemic has brought to light a critical need for fast-moving, adaptive decision-making, and creativity in our response to the changing health care landscape.