Our Outlook

Filter Posts

Clear Filters
« Return to List

Posted on 10.30.2015

Trick or Treat? Social media delights and haunts

Several recent developments underscore the useful – and sometimes uncomfortable – nature of social media. In honor of Halloween, we looked at some scary social media trends, as well as some pieces of good news. animation animated GIF

Tricks:

Treats:

  • According to the New York Times, good news can travel faster and farther than bad news.
  • It is increasingly easy to stay up-to-the-moment with news. Twitter, already the social media platform of immediacy, recently launched moments, and Facebook began Instant Articles. Of course, this is facilitating the death of hyperlinks.
  • According to Pew Research Center, nearly two-thirds of Americans are on social media. That’s up from 7 percent when Pew began systematically tracking social media in 2005.

 

Melissa Wyllie is a Senior Account Supervisor at Lovell Communications. Connect with Melissa at Melissa@Lovell.com or @MSWyllie.

Latest Blog Post

Nonprofit health systems: What does your 990 say about you?

What does your Form 990 say about your nonprofit hospital? Read more for communications guidance on what to say — and what to do when there’s not enough spa...

Read More

News Update

Lovell Senior Account Supervisor Kristy Lucero featured in PR News’ Young Voices Series

Kristy Lucero offers advice on how to excel in a public relations career and the lessons she’s learned as a health care communicator working through COVID-19...

Read More