Our Team

Lisa Hayes

Lisa Hayes

Senior Digital Strategist

With a deep interest in analytics and the power of data, Lisa Hayes brings her clients more than 20 years of experience in marketing and business development in the health care, senior living, telecom and education industries. In her role as Senior Digital Strategist, she works with hospitals, health systems, senior living communities and behavioral health companies to build, execute and measure marketing strategies to build awareness, reach volume goals and grow revenues.

Her experience prior to joining Lovell includes director level positions in marketing strategy at Vanderbilt University Medical Center, Brookdale Senior Living and SaVida Health. Prior to entering the health care arena, Hayes held numerous B2B technical marketing and sales positions in Nashville and London within the telecom industry.

Graduating from Vanderbilt University with a degree in computer science, Lisa brings a more technical and analytical approach to marketing strategies using data analytics as the backbone to planning and evaluation. She is currently pursuing a professional certificate in data science from Harvard’s Extension School and is expected to complete the program in March 2021.

Lisa’s passion outside of work is traveling to see world heritage sites on as many continents as possible, playing classical piano as well as teaching local kids STEM skills to prepare them for future careers.

Latest Blog Post

#NumbersGame: Are you ready to talk with stakeholders about stimulus funds and other money matters in the age of COVID-19?

Is your organization ready to “have the talk” and demonstrate sound stewardship of taxpayer funds? Consider these strategies to help prepare and lead this i...

Read More

News Update

June 2020 Newsletter

#NumbersGame: Are you ready to talk with stakeholders about stimulus funds and other money matters in the age of COVID-19?; More people are searching for health...

Read More