Our Team

Kristy Lucero

Kristy Lucero

Senior Account Executive

Kristy Lucero is a communications professional passionate about creating marketing and public relations strategies that help propel brands forward. Her specialties include account management, brand strategy and content creation for clients in the consumer, healthcare, nonprofit, hospitality and tourism industries.

Lucero started her career working in the public relations department at the United Kingdom tourist board, VisitBritain, where she worked on film tourism campaigns and helped promote the 2012 London Olympics. She gained agency experience working at Weber Shandwick on national accounts including City of Hope, Bausch & Lomb, MAKO Surgical and Dollar General. Prior to joining Lovell Communications, Lucero worked at a local brand strategy agency where she developed marketing strategies and led implementation for several client accounts in nonprofit and consumer industries.

A Los Angeles native, Lucero graduated cum laude from the University of Southern California, receiving a Bachelor of Arts degree in Public Relations and Communication. She maintains a food blog and frequently contributes to national food websites.

Latest Blog Post

Dark Social 101

If you or your organization create content for social media and analyze your results, you’ve probably come across the term dark social...

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News Update

Lovell Communications Hosts Twitter Chat with Belmont University Students to Discuss Importance of Writing in PR

Lovell Communications is partnering with the Belmont University Department of Public Relations to host a Twitter chat to discuss the importance of writing in PR...

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Case Studies

Rebranding at its Best: Comprehensive Campaign Raises Awareness

Ombudsman Educational Services operates alternative education programs across the country. Lovell Communications developed a cohesive set of materials and mess...

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