As an Assistant Account Executive, Alli Finkelston assists agency clients in the areas of media relations, social media, writing, media monitoring and research. She has particular strength in social media engagement and measurement and contributes to the strategy and implementation of social campaigns for large and small clients in diverse industries.
Finkelston is a native of the Philadelphia area and a graduate of the University of South Carolina, where she received a bachelor’s degree in public relations with a minor in sports and entertainment management. Throughout her time at USC, she held internships with the Midlands Authority for Conventions, Sports and Tourism, NAI Avant and United Way of the Midlands. Alli served as president of the largest student-run community service organization on campus. Additionally, she was one of five members of USC's Public Relations Student Society of America (PRSSA) Bateman Team, whose public relations campaign was selected as a 2015 national finalist.
Any night of the week, Alli can be found with coffee in hand, running from workout classes to concerts to fish taco restaurants to the dog park with her rescue pup, Autumn Leaf.
A company that wants to get ahead of the competition by positioning itself as an industry leader needs to establish a comprehensive thought leadership strategy,...