The world's leading professional networking site, LinkedIn, has recently launched its first iPad application. With more than 150 million users in 200 countries, the site's long awaited app creates an easy way to stay linked in with professional connections. For those of us who have only used the LinkedIn website, the new app is a pleasant surprise as it displays simple visuals and quick tools to check updates and messages. The redesign creates a sort of "social news" feel and aims for its users to check in throughout the work day.
The central home screen provides users with three simple options: Updates, Profile, and Inbox. The "Updates" portion of the app is comparative to Flipboard, a social networking aggregation which collects content of social media and other websites and presents it in magazine format allowing users to simply "flip" through their social-networking feeds. LinkedIn users are able to flip through their friends' stories and updates and even check the local weather.
The "Profile" option on the app is where you can view your own profile, update your status and see who has recently viewed your profile. This section of the app also allows members to send invitations to connect with other LinkedIn users.
Finally, the "Inbox" is where you will find messages sent by connections, along with connection requests. The app's tools allow for simple follow up messages and initiation of new conversations.
The app's new calendar feature is also able to pull information from your existing Google Calendar or Exchange calendar and display profile information for the people you're meeting with. As mobile devices continue to become more and more prevalent, sites such as LinkedIn will flourish as users move to use apps as a quicker and easier way to check-in on social networking sites.
What do you think of the new iPad app? Let us know in the comments section!
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