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04.07.2016

April 2016 Newsletter

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  • Is there an App for that? Considerations When Deciding on a Healthcare App
  • The Importance of Transparency in Social Media
  • The Media and Campaign Rhetoric
  • 4 Ways to Use LinkedIn as a Thought Leadership Tool
  • Molding Minds: The Psychology of Social Media Marketing
  • Why Your Company Should Start Blogging

Latest Blog Post

Don’t Overreport: Identifying the Social Media Benchmarks That Really Matter

Social media analytics and reporting are critical to monitoring performance, but which metrics really matter?...

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News Update

February 2017 Newsletter

MACRA Communication Tips for Hospitals Weathering a Communications Crisis Attention Healthcare PR Pros: Feeling Stressed?...

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Case Studies

Hospital Advertising Campaign Increases ER Visits by 25%

The Medical Center (TMC) in Bowling Green, Kentucky, opened a new $30 million emergency room in the fall of 2003. TMC wanted to increase emergency room volumes...

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