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Video Production Tells The Story For Business Development

Challenge
TeamHealth is interested in telling its story of meaningful results and successful relationship with its many hospital clients. We wanted to have people from the hospital C-suites provide compelling testimony about the positive disruptive changes made in the hospitals by their partner TeamHealth.

Strategies and Tactics
Nothing speaks louder, faster and more concise than a well-produced video. We developed the storyline, interviewed the hospital administrators, and directed the shoot and the editing of a video that can be used on TeamHealth’s website, in emails and by the business development team.

Results
The video addresses some of the top concerns of a hospital administrator when considering engaging a contract management company to help them improve their financial and operational performance.

Client response
“Lovell Communications is a great partner and is always responsive. Their video production work is effective, thoughtful and creative.”

- Tracy Young, Vice President of Communications

 

 

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